Boosting the efficiency of your budget
Media Planning
With a professional media plan, we efficiently achieve the goals of your online strategy. We assess how your marketing budget can be most effectively utilized online, highlighting the diverse possibilities of online advertising and providing you with comprehensive advice.
Axel Zawierucha
- Geschäftsführung
Media Planning
We take care of media planning and increase the efficiency of your online marketing budget!
“Efficient use of your media budget and minimizing wastage – your online media planning is in the best hands with us.”
Axel Zawierucha
WHAT
What exactly is online media planning?
In general, online media planning is used to determine the placement of your ads in various formats (Google Ads, Facebook Ads, advertorials, and other ad formats with images, text, or videos) across different media or channels in an overall view.
This involves asking central questions that are tailored to the target audience and answered accordingly. Specifically, this means:
What advertising materials and resources are necessary or sensible for which channels, who is the target audience, and how should they be reached over what period and with what intention?
HOW
Align media with the advertising strategy and advertising budget
The process begins with the briefing phase, which serves as our foundation to address the questions raised. In a kick-off workshop, we go through your specific goals, analyze the target audience(s), and define schedules and advertising budgets. By the end, we have answered all the questions for media planning. Then, we determine the advertising mediums or channels and the advertising formats for your communication messages, and decide with you the frequency of the advertisements.
Our Projects
Lecture at IHK to all marketing stakeholders in Germany
Online marketing training
Strategic Consulting
Various Online Marketing Workshops to Enhance Internal Capabilities
Full funnel support including strategic consultation
Consultation on using digital channels
Development of the online marketing strategy
MEASURE & CONTROL
Campaign monitoring with an eye on the advertising budget
After developing the advertising strategy and selecting the media and formats, our work for you is far from over.
As online marketing experts, we are always thrilled about a major advantage of online advertising: In the internet, everything can be measured and managed in real-time. You won't find this in any other medium like print, TV, or radio!
That's why we can keep the costs and campaign success on our radar for you at all times. We keep you updated on the latest results with a regular cost-benefit analysis and continuously enhance our advertising efforts for you.
We have the (media) plan and use it to make effective use of your advertising budget.
The internetwarriors create the complete media planning for you or fully advise you or your employees in media planning for effective marketing. Our goal: To use your online budget in a success-oriented way. Get in touch with us directly – we will be happy to provide you with a non-binding offer!
Certificates
Warrior Knowledge
New Marketing Knowledge
Additional Strategy Services
Concept
We create customized concepts that clearly position and strengthen your brand.
Lead Generation
We generate high-quality leads so your sales team can attract new customers.
Marketing Mix
We develop your marketing mix so you can impress your target audience on all channels.
E-Commerce Marketing
We optimize your e-commerce marketing to help your online store generate revenue.
International Online Campaigns
We implement international online campaigns that make your brand successful worldwide.
Workshops and Training Sessions
We offer workshops and training to empower your team in online marketing and make it even stronger.
Performance Marketing
We boost your performance to help you get the most out of every advertising budget.
