The Best German Agency | Google EMEA Premier Partner Awards 2018

On Tuesday, October 16th, Google announced the winners of the EMEA Premier Partner Awards 2018 in Dublin, and we were there.

Among 24 online marketing agencies from the EMEA region (Europe, Middle East, Africa), internetwarriors GmbH was the only German agency nominated in the Search Innovation category. With the nomination, we also received an invitation to the Partners Accelerate at Google’s European headquarters in Dublin.

On Monday, October 15th, it was finally time, and we took the plane to the Irish capital. Upon arriving in Dublin, we and more than 300 Google Premium Partners in attendance were welcomed with a networking event. Throughout the evening, we exchanged ideas with international agencies on the most important online marketing topics and discussed the latest online marketing trends in the European market.

Fig. 2: International networking event of the Google Premier Partners

Tuesday followed with an intensive and busy workshop day filled with exciting lectures and plentiful refreshments. The first lecture was given by Daniel Hulme, CEO of the AI company Satalia, on the topic of Machine Learning and Artificial Intelligence. A subject that Google is currently very involved with, especially with the introduction of Responsive Search Ads, which have garnered a lot of attention.

Fig. 3: Cycling professional David Millar during his keynote

Andy Miller, Managing Director of Global Search Ads at Google, also reported on the latest insights in Search Innovation. The Google Partner Accelerate day concluded with the Leadership Keynote by former Scottish cyclist David Millar.

The Award Ceremony

Fig. 4: The gala dinner of the award ceremony

On the evening of the workshop day, the most exciting part of the trip for everyone present followed – the award ceremony of the EMEA Premier Partner Awards 2018. During a festive gala dinner, the winners of the following categories were announced:

• Search Innovation

• Mobile Innovation

• Display Innovation

• Video Innovation

• Shopping Innovation

• Growing Businesses Online

Fig. 5: Managing Director of internetwarriors GmbH, Axel Zawierucha, with the nomination in the Search Innovation category

Unfortunately, we didn’t win the award, but we are proud to count ourselves among the top 5% of online marketing agencies in the Search Innovation category. We prevailed against more than 5,000 applicants and made it into the top 150 agencies of the Google Premium Partner. The nomination proves that we are at the forefront in terms of the quality of Google campaigns, innovation, performance, and technology use.

Fig. 6: The proud SEA team behind the nomination

Here you can find an overview of the winners and finalists of the Google Premier Partner Awards 2018.

Fig. 7: internetwarriors GmbH among the finalists of the Google Premium Partner Awards 2018 in the Search Innovation category

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