Blog Post
Inside Internet Warriors
Axel
Vortex
published on:
22.10.2021
20 Years! Advocating for your leads!
Table of Contents
20 years of WARRIORS - that's a reason to celebrate, and we did! And we'd like to take you along for a little look back at the past 20 years with us. What has happened in two decades - not only with the Warriors, but also in the online world itself? Can you still remember how digital communication worked in 2001? What possibilities weren't available then, and what did we use privately and professionally instead? Let's look back!
In 2021, the agency internetwarriors turns 20 years old - we celebrated that together!
20 years of online marketing - an eternity.
A lot has changed in the digital world in the last 20 years. At the beginning of the 21st century, Google was still in its infancy, both the organic search and Google Ads (formerly known as Google AdWords). The first affiliate programs marked the beginning of affiliate marketing. Social networks only started to develop in the following years. Do you remember MySpace and StudiVZ? In 2006, MySpace had 100 million users, but was significantly overtaken by Facebook in the following years. With Xing and LinkedIn, there have been networks for professional exchange since 2003. Google+ is a good example of a Google project that was unsuccessful and was discontinued in 2018 after about 7 years.
A lot has happened over the past 20 years, especially in the recent years, since Facebook appeared on the scene more than 10 years ago. Many networks and services have disappeared, yet many have remained. YouTube has been around for over 15 years, Instagram and Pinterest for over 10 years. Google has undergone massive development from a pure search engine for websites to a market leader in various vertical searches and services. Advertising formats are constantly changing, and the possibilities for targeting and evaluation are evolving as well. Scandals, data protection issues, platforms that come and go. Technological revolutions like smartphones and smartwatches change online marketing. Many changes have been observed in 20 years and we are sure - the coming 20 years will be just as exciting.
Anyone who has experienced all these developments and changes in real-time not only has a great wealth of experience. 20 years of online business, advertising and organic lead generation also mean being able to better assess current developments and being open to new things but with a healthy skepticism. We are curious about everything new, but do not throw away the proven without good reason. We test extensively and then evaluate based on data and facts. We identify trends early and use them for our customers.
Here's to the next 20 years of internetwarriors!
20 years of internetwarriors - Experience and innovation
The story of the Warriors began in 2001, when Axel Zawierucha decided to compete in the digital world with the big players in the industry. An ambitious plan, but, as is well known, courage often pays off. With the bursting of the dotcom bubble, some large online agencies gave up - internetwarriors still exist in 2021.
Since 2001, the Warriors have evolved with the online world. We constantly further our education to advise you on all current channels and strategies. After two decades, we look back at over 300 satisfied clients, over 1 million generated leads, tens of thousands of Google top rankings, and many other highlights. From Kreuzberg, Berlin Mitte, Friedrichshain to Schöneberg, we are now based in the Bülowbogen and advise and serve companies from all over the world.
This is what the Warriors stand for
What exactly is an "internetwarrior"? A Warrior knows the online world very well, always on the lookout for new opportunities and chances. We fight for you, for our clients, for every click and every lead. Our agency stands for holistic online marketing, offering you a full service package. In our team, we have experts from different disciplines who ensure that you are optimally positioned on all relevant channels. We keep an eye on your overall strategy and your business goals to which all measures, campaigns, and channels contribute. Direct, understandable, and transparent communication is important to us. We see ourselves as your partner, supporting you in a practical and goal-oriented manner with creative ideas and foresight.
We fight as Warriors - with appreciation and foresight
We fight for every click and lead! Visibility is good and important, followers are valuable capital. Increasing your clicks is one of our goals. However, that's often not enough, which is why we always keep the long-term goals in mind. It's all about the leads for us - not only do we make sure you get more traffic, but we also ensure that it is relevant and increases your sales.
As a reliable partner at your side, we bring a lot of experience, technical understanding, creativity - and sometimes a touch of madness, because that's needed in the fast-paced online world to stay on top. We rely on measurable success instead of luck - so please understand the clenched fists in our logo not as crossed fingers! We are ready to fight for you and your leads.
As Warriors we fight for you for every click. Sometimes, however, we also celebrate our successes.
Benefit from our expertise!
Are you looking for a reliable partner for your online marketing who can support you across all paid and organic channels? Contact us, we'd love to fight for you too!
Did you enjoy the blog? Recommend it now!
AUTHOR
Axel
Vortex
Axel Zawierucha is a successful businessman and an internet expert. He began his career in journalism at some of Germany's leading media companies. As early as the 1990s, Zawierucha recognized the importance of the internet and moved on to become a marketing director at the first digital companies, eventually founding internetwarriors GmbH in 2001. For 20 years – which is an eternity in digital terms! – the WARRIORS have been a top choice in Germany for comprehensive online marketing. Their rallying cry then and now is "We fight for every click and lead!"
