TikTok makes your brand go viral.
TikTok
TikTok gives you the opportunity to reach a young, engaged audience with creative and authentic content. The platform provides high reach and rapid branding through viral trends.
Karina Nikolova
- Paid Ads Team
TikTok Campaign Agency
Marketing on the Gen Z Platform Don’t make Ads. Make TikToks.
"An incredibly wide reach and a maximum branding effect sound convincing? All you need is a short video and an authentic idea, and the Gen Z audience is yours!"
Karina Nikolova
TikTok has over a billion users worldwide (as of 12/2022), with nearly 4 million in Germany. With 25.7 hours of usage per month per user, TikTok is leading and continuously expanding its market share.
Thanks to its unique algorithm, even small accounts can reach many people with viral videos. Authenticity, trends, and high interaction make TikTok one of the most popular networks.
WHAT
Why is TikTok so interesting as an advertising platform?
TikTok is the first native video app that consists of 100% pure videos and stories. The first major brands are gradually approaching the TikTok ecosystem.
TikTok, with its very young and trendy target audience, will be an attractive and vast advertising channel, so it makes sense to reach the purchasing power of tomorrow today in a way that engages them in their familiar environment and through a familiar channel.
Large number of users
High engagement rate
Users spend a lot of time on the app – 37% spend more than two hours per day on TikTok
High reach
Low production costs for creatives – videos that are authentic and personal resonate
Currently low competition on the platform, as not many advertisers are active on TikTok yet
WHY
TikTok Ads and Their Benefits
To present a cohesive online brand identity, TikTok as an advertising channel is an essential part of your marketing mix.
Your Benefits:
Enhance your brand image
Strengthen brand awareness
Boost customer loyalty
Target the younger audience effectively
Interact with potential customers
Lead generation
Our Services as a TikTok Marketing Agency
Development of a strategic & sustainable TikTok advertising concept
Lead generation
Brand building/awareness
Competitor & audience analysis
Management of targeted TikTok ads
Continuous optimization of TikTok ads based on performance KPIs
Tracking setup
Our Cases
Setting up and managing LinkedIn campaigns
Targeted audience engagement
Management of Facebook (Meta Ads) campaigns
Data-driven optimization and creation of a report
Management of Meta Ads
Ongoing maintenance and campaign analysis
Increasing brand awareness
Managing YouTube campaigns
Precise targeting and detailed alignment
Regular reporting & definition of measures
HOW
TikTok Ads: Available Formats
TikTok offers many different advertising formats:
In-Feed Ads – These appear in the user's video feed and are self-generated. You can choose the message yourself, such as asking the user to install your app.
Spark Ads – Extend the reach of your existing content (or that of other users, whose content you have rights to) and increase your visibility. Additionally, Spark Ads offer the opportunity to direct users to your profile.
Brand Takeover – This appears when you launch the TikTok app and cannot be skipped. It consists of three seconds of still images or three to five seconds of video.
Topview Ads – A longer version of the Brand Takeover, appearing on the 'For You' page, up to 60 seconds.
Branded Hashtag Challenges – Hashtags related to your brand are displayed at the top of the Discover page. It’s easy to find all participants in the list. Besides building awareness and communities, hashtag challenges are also great for contests and giveaways.
Branded Effects – These are things like stickers or filters. They appear on the sponsored effects main page and are often used in conjunction with brand marketing.
Playable ads – Here you can try out the app before purchasing.
TikTok Marketing Agency internetwarriors
Are you looking to advertise on TikTok and need support? Feel free to get in touch with us for free Contact.
As an experienced online marketing agency in Social Media Marketing, we support and develop your TikTok campaign. We offer a wide range of services, from consulting to implementation to ongoing support for the successful execution of your campaigns.
Our social marketing experts at internetwarriors help you design and create personalized TikTok advertising and optimize your target audience engagement with the right type of advertising. Be convinced by our team and our TikTok marketing expertise in Berlin.
Contact us and request a quote today!
Certificates
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