We are a Google Premium Partner

As one of the leading Google agencies in Germany, we are pleased to once again achieve the status of Google Premium Partner this year. The award is a testament to our long-standing work in online marketing and shows that we are among the top agencies in Germany, as only the top 3% of all online marketing agencies receive this recognition.

What does it mean to be a Google Premium Partner?

Being a Google Premium Partner agency is a seal of excellence for the highest competence and performance in Google Ads. Google grants this award only to agencies that, among other things, demonstrate a high success rate in the execution of Google Ads campaigns and regularly participate in subject-specific workshops. As a Google Premium Partner, we have access to exclusive tools and resources that help us serve our clients better and make their campaigns even more effective.

How do you become a Google Ads Partner?

To become a Google Ads Partner, certain requirements must be met. There are basically 3 categories that are closely and regularly monitored by Google:

• Performance: The Google Ads management account must have an optimization score of at least 70%.

• Certifications: Google offers various certification exams to test knowledge and skills in Google Ads. To become a partner, at least 50% of account strategists in the Google Ads account must be certified.

• Spending: In the last 90 days, the Google Ads management account must have at least $10,000 in ad spending.

Achieving the Google Ads Partner status is not a particularly big challenge. We place great emphasis on the continuous training of our Google Ads employees and consider the constant improvement of our Google Ads accounts to be self-evident. A bigger challenge is becoming a Google Premium Partner.

How do you become a Google Premium Partner Agency?

To achieve the status of Google Premium Partner, agencies must meet certain criteria. These include, among others:

• Expanding the client base: The partner should be capable of increasing the number of existing clients, measured by the growth in ad spending with current Google Ads customers.

• Acquiring new clients: The partner should be able to acquire new clients. This is measured by the increase in ad spending with first-time Google Ads customers.

• Client retention: The partner has successfully demonstrated the ability to retain clients, measured by the portion of clients with ongoing Google Ads spending managed and maintained as existing clients (compared to the previous year).

• Ad spending: The partner invests in Google Ads or the Google Marketing Platform, measured by the expenditures in the accounts they manage over the course of the year.

• Product diversity: The partner significantly invests in a broad product portfolio that extends beyond pure search ads. This component is measured by the portion of spending on non-search ads on YouTube as well as Display & Video 360, Display, App, and Shopping ads over the course of the year.

• Regular participation in further training: Google expects its Premium Partners to regularly participate in training and further education to stay up to date and deepen their competence and expertise in Google Ads.

What advantages do we offer our clients as a Google Premium Partner Agency?

As a Google Premium Partner Agency, we have access to numerous exclusive features and tools that allow us to serve our clients even more effectively and design their campaigns even more effectively.
Some of the benefits include:

• Prioritized support: As a Google Premium Partner Agency, we have access to a dedicated support team at Google that assists us with issues and questions, helping us resolve problems faster and more effectively.

• Access to beta tests: We have access to new Google products and beta tests before they are available to the general public. This allows us to offer our clients innovative solutions and concepts.

• Expertise and experience: As a Google Premium Partner, we have extensive experience and expertise in Google Ads. We know the tricks and tips to make campaigns even more successful and can therefore provide our clients with first-class advice and support.

• Exclusive training: We have access to exclusive training and workshops specifically offered by Google for Premium Partner agencies. These trainings are up-to-date and provide us with valuable insights and tips to enhance our work even further.

• €400 credit for our new Google Ads clients

As a Google Premium Partner Agency, we place great importance on the quality of our work and invest a significant amount of time and resources in training our employees. We ensure that our team is always informed about the latest trends and developments in online marketing, so we can optimally advise and support our clients.

Internetwarriors is your Google Premium Partner Agency

Are you looking for an experienced and competent Google Ads agency? Then you have come to the right place! We offer you customized advice and support in the field of Google Ads so that you can achieve your online marketing goals. Contact us now for a non-binding consultation and benefit as a new client from our free €400 Google Ads credit.